New training courses for entrepreneurs

Three workshops set up for project leaders and creators of innovative companies were held at the Izarbel site. The events were organised by ESTIA Entreprendre as part of the entrepreneurial programme set up by the Basque Country Urban Authority. The September agenda included workshops on strategy and business models, strategic marketing, and industrial property for innovative projects.

The short courses were organised by ESTIA Entreprendre, a department dedicated to the creation and development of young technology-based businesses, and were held at the Izarbel Technology Park site. They were jointly run by ESTIA Entreprendre and the Basque Country Urban Authority as part of a partnership which aims to support innovative companies in the Basque Country Technology Park.

The following courses were offered in September 2019:

• Strategy and business models

Strategic management consultant, Valérie Laurans, led this day-and-a-half long workshop, from Wednesday 11th September (full day) to Thursday 12th September (morning).

• Strategic marketing and innovation

Eric Barquissau is the head of ESTIA Entreprendre and also a university lecturer and researcher in marketing. He was the leader of this day-long workshop, which took place on Thursday 19th September.

• Industrial property at the heart of your innovative projects

This half-day training course was led by Gabrielle Radault from Cabinet Fédit-Loriot, a firm based in Izarbel which specialises in patents and trademarks, and Hélène Gros, regional delegate for the French National Institute of Industrial Property (INPI). The workshop took place on the morning of Tuesday 24th September and was followed by personal interviews in the afternoon.

Information and registration: entreprendre.estia.fr